

Are You a Hectic Host or a Strategic CEO?
👉 Get a Free Revenue Review → https://www.freewyldfoundry.com/report Find out how much revenue you’re leaving on the table, risk-free.
What’s the real difference between a hectic host and a high-performing CEO in the short-term rental space?
In this episode, Kaye Putnam and Eric Moeller break down how successful STR leaders escape the daily grind and create real business freedom. You’ll learn why systems, energy management, and delegation aren't just buzzwords, they're essential tools for scaling without burning out.
Eric shares the behind-the-scenes of helping Troy (a client in Northern Michigan) go from 30 to over 100 listings, culminating in his first $1M revenue month. The secret? Getting out of the weeds, hiring elite operators, and focusing on high-leverage activities only the CEO can do.
Whether you're still handling pricing yourself or buried in customer service messages, this episode is a wake-up call. You’ll walk away with the mindset shifts and practical systems you need to step fully into your role as a strategic CEO.
đź’ˇ Topics covered:
- Signs you’re stuck in “reactive” mode
- How to run an “energy audit” on your weekly tasks
- Systems = freedom: why delegation is non-negotiable
- Why pricing your own listings is probably costing you six figures
- Real-world example: how Troy scaled from chaos to clarity (and 3x'd his revenue)
- How to use tools like ChatGPT to scale your SOPs
đź”— Episode Links
- Eric Moeller (Co-founder, Freewyld) → https://www.linkedin.com/in/ericdmoeller/
- Kaye Putnam → https://www.linkedin.com/in/kayeputnam/
- Freewyld Foundry (RPM Service) → https://www.freewyldfoundry.com/
⏱️ Chapter Timestamps
00:00 – The Hectic Host vs. The Strategic CEO
02:48 – Understanding Reactivity in Business
05:35 – The Cost of Being in the Weeds
08:40 – Energy Management vs. Time Management
11:32 – The Importance of Delegation and Systems
14:11 – Troy's Success Story: A Case Study
19:52 – Key Strategies for Scaling Your Business
22:57 – The Role of Systems in Business Freedom
26:33 – Effective Delegation and Ownership
32:07 – Final Thoughts and Action Steps
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