John Franklin (https://twitter.com/JohnIsBuilding) & Mateo Lopez talk to Jack Wheeler (https://www.instagram.com/360fitnesspt/?hl=en), the founder, CEO and co-owner of 360 Fitness Personal Training.

Introducing Jack Wheeler (0:30)

Running a 7-figure gym that makes $100k/mo (2:29)

Jack’s VIP shake program (6:44)

Sales numbers per month (14:01)

Social proof on all sides of the gym (20:19)

Why Jack’s Facebook Ads work so well (30:10)

Jack explains his marketing process to get leads (38:18)

How to use social proof photos as a part of your ads (48:34)

Jack talks conversion rates & client retention (57:02)