#378: Sales can be horrid… but it can also be awesome - Tash Corbin, Heart-Centred Business Podcast
Feb 4, 2024
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Tash Corbin, host of the Heart-Centred Business Podcast, discusses the positive side of sales and marketing, emphasizing the importance of aligning sales practices with values and integrity. They explore the value of sales conversations, the concept of consent-based marketing, and creating sales strategies that align with one's values and strengths. This episode offers tangible strategies for short-term and long-term sales success while providing a discount coupon for the Sky Rocket Sales program.
Sales can be an enjoyable and aligned process when approached with values and integrity.
Consent-based marketing, with transparent and aligned strategies, creates a positive and ethical sales experience.
Deep dives
Sales can be both awful and awesome
In this podcast episode, the host discusses the experience of sales, acknowledging that it can be both horrendous and amazing. The episode aims to provide insights on how to have more positive and aligned sales experiences. The host mentions the negative experiences and strategies shared by others, which can lead to the perception that sales is manipulative or unpleasant. However, the host also highlights examples of sales being an awesome and natural process, such as running launches where participants find value even if they don't purchase. The key takeaway is that sales can be enjoyable and in alignment with one's values.
Creating Win-Win Sales Experiences
The episode emphasizes building belief in the value of one's products or services and the results they can deliver. By cultivating a strong belief and mindset, one can reduce any discomfort or doubt around sales. The host also encourages the use of a marketing and sales strategy aligned with one's values and strengths. This approach ensures the process is not only focused on making sales, but also on creating a positive experience for both the seller and buyer. This strategy helps establish a sense of abundance and integrity, attracting the right clients and fostering positive relationships.
Consent-based Marketing and Sales
Consent-based marketing is highlighted as the foundation for a more enjoyable and ethical sales experience. The host introduces the concept of informed consent, where strategies and techniques are transparent and aligned with the buyer's consent. The episode cautions against manipulative approaches, such as hypnosis or psychological manipulation, without disclosure. By adopting a consent-based approach, one can create a marketing strategy in alignment with integrity and values, ensuring a win-win situation for both the seller and buyer. The host recommends a self-study program, Sky Rocket Sales, as a resource to develop and implement consent-based marketing and sales strategies.
In today's episode, I'm going to be talking to you about the fact that, yes, sales can be horrendous... but it can also be awesome! And I'm going to share with you how to have more of the awesome experience than the horrid, so that you can make more sales online.
If you find yourself in resistance to sales, or you've had some negative experiences with sales and you'd like to avoid it altogether, this is going to be a really helpful episode.