Michael Santiago shares his journey of turning a hand-registration into an $85,000 sale in 8 days. Discussions include keyword insights, sales stats, UDRP cases, domain disputes, registrar milestones, entrepreneur's journey in domain investing, and the power of premium domain names in business growth.
Domain flipping success can result from strategic investments and quick decisions.
Controversy and risks in domain investments highlight the importance of trademark considerations and negotiation skills.
Deep dives
Domain Name Sale Leading to Press Release Business Acquisition and Subsequent Sale
Starting with a $400,000 domain sale that paved the way for acquiring a press release business, Michael Santiago later upgraded the business's domain, eventually earning seven figures from its sale. He narrates the story of hand registering chatgpt .com and selling it for $85,000 eight days later, emphasizing that the buyer was not open AI. The strategic domain investments and subsequent business sales exemplify the lucrative outcomes from domain transactions.
Strategic Domain Registration and Profitable Sale Decisions
The podcast discusses Michael Santiago's quick decision to register chatgpt .com after discovering a new app on YouTube, resonating with the traffic it garnered. Despite the subsequent $85,000 sale, controversy arose about cyber squatting due to the domain's association with a developing trademark, emphasizing the risks and rewards in domain investing.
Discussion on Domain Valuation and Negotiation Strategies
Highlighting the negotiation process for the chatgpt .com sale, the episode delves into Michael Santiago's firm stance on selling the domain for $85,000 despite initial offers, ultimately securing a deal through a GoDaddy broker. The decision-making process and considerations regarding domain valuation and negotiations underscore the complexities of domain transactions.
Philosophy of Domain Investing and Portfolio Expansion
Michael shares his domain investing philosophy focusing on purchasing domains with development potential, reflecting on his vast portfolio of nearly 6,000 names, with around 10% considered valuable assets. He outlines a strategy aligning domain acquisitions with potential business development while also addressing the challenges of managing a large domain portfolio for maximized returns.
From hand-registration to $85,000 in 8 days. Imagine flipping a hand registration into an $85,000 sale in 8 days. My guest on today’s show, Michael Santiago, did just that. It’s not without controversy, though. What would you do if this opportunity presented itself to you? Michael tells this story and how upgrading a domain name […]