The Great Battlefield Data and Analytics for Progressives with Russ Rampersad of Catalist
6 snips
Dec 4, 2023 Russ Rampersad, Chief Data Officer at Catalist, dives into the pivotal role of data in progressive politics, revealing his journey from stock trading to political campaigns. He discusses the evolution of data analytics, emphasizing the intersection of psychology and data for effective voter engagement. Rampersad addresses voter data privacy challenges and the implications of AI in political tech. He highlights Catalyst’s commitment to ethical data practices and the critical support they provide for campaigns leading up to the 2024 elections.
AI Snips
Chapters
Transcript
Episode notes
Russ's Unique Path to Politics
- Russ came to politics from an unconventional route, including stock trading and professional poker playing.
- He started volunteering on the Hillary Clinton 2008 campaign through a cold call and quickly got hooked by the energy.
Psychology Shapes Data Insights
- Understanding human psychology enhances how you interpret political data beyond raw numbers.
- Context like economic conditions and current events deeply influences data analysis outcomes.
Catalyst's Data Integration Approach
- Catalyst builds a unified national voter file combining state files with commercial data for better profiling.
- They develop predictive models to infer voter behavior and improve targeting.