The Contractor Fight with Tom Reber TCF1094: Your Bank Account Is a Report Card. Own That
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Jan 26, 2026 A blunt take that your bank account reveals the truth about your leadership and decisions. Topics include pricing for real profit, tracking gross margins, and job costing every project. They dig into labor inefficiency, bloated overhead, and raising standards to protect cash. Practical steps cover weekly financial reviews and shifting from technician to business-owner thinking.
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Bank Account As Honest Feedback
- Your bank account gives unfiltered feedback about your leadership and decisions.
- Tom Reber says money doesn't care about effort or intention; it reflects results.
Price For Profit, Not Feelings
- Price jobs based on what they actually cost plus a target profit margin.
- Tom Reber urges estimating backwards from your profit target and not negotiating with yourself.
Know Your Gross Profit Margin
- Track and know your gross profit margin monthly and weekly.
- Tom Reber says busy doesn't equal profitable and low margins won't cover overhead.