Guest Rory Vaden, known for scaling a sales coaching business up to 8 figures and building his personal brand, shares steps to find your message, discover passion, and make money. Topics include overcoming challenges in becoming a personal brand, finding unique strengths, and different ways to monetize. They also discuss embracing difficult moments, building an influential brand on social media, and using a community text number to connect with the audience directly.
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question_answer ANECDOTE
Rory's Business Pivot Story
Rory Vaden and his wife built an eight-figure sales coaching business over 12 years.
After exiting, Rory was invited by Lewis Howes to help with personal branding, launching a new business phase.
insights INSIGHT
Focus Breaks Brand Noise
The biggest obstacle in personal branding is lack of focus amidst noise and competing interests.
Breaking through requires becoming known for one specific topic or problem you solve.
volunteer_activism ADVICE
Find Brand Focus with Questions
Brainstorm answers to 'What problem do I solve?' and 'What am I passionate about?' to find your unique brand focus.
Uncovering your thematic overlap between these questions reveals your authentic brand message.
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Whether or not you have a business yet, you have to get good at selling yourself in something that you love, and Rory Vaden knows all about that. He scaled a sales coaching business up to 8 figures and, at the same time, built up his personal brand. When he exited that business, he decided to teach people what he had spent his life learning: how to build a following, get book deals, book speaking engagements, and impact people’s lives. He’s going to share the exact steps you need to follow to find your message, discover your passion, and figure out how to make money from it.
Question Highlights:
What is the greatest challenge someone has to overcome in order to become a successful personal brand?
What are the steps to finding your own unique strengths?
What are the different ways to make money?
Guest Bio:
Rory Vaden is the New York Times bestselling author of Take the Stairs and Procrastinate on Purpose: 5 Permissions to Multiply Your Time. His insights on personal development, leadership and influence have been featured in the Wall Street Journal, Forbes, CNN, Entrepreneur, Inc, on Fox News national television and in several other major media outlets. As a world-renowned speaker, His TedX talk has been viewed more than 3 million times, he is a 2x World Champion of Public Speaking Finalist, and was recently inducted into the professional speakers Hall of Fame. He is also an 8-figure entrepreneur who serves in his new business as the Co-Founder of Brand Builders Group where he teaches people to build their influence, reputation and personal brand. You can find more about Rory including footage of him speaking at roryvaden.com.