Growth Mindset Psychology: The Science of Self-Improvement 10 Mental Models to Create Long Term Thinking and Better Decisions from Jeff Bezos
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Jun 3, 2025 Delve into the transformative mental models that shaped Jeff Bezos's success. Discover how thinking in primitives can spark innovation and create interconnected solutions. Learn about the 'regret-minimization lens' that guides bold decision-making and the 'day one' mindset that fosters continual growth. Explore the importance of adaptability through past branding failures and how embracing failure fuels corporate innovation. This conversation uncovers strategies for long-term thinking and personal development that keep you focused on the future.
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Power of Primitive Building Blocks
- Thinking in primitives involves identifying fundamental building blocks that can connect and innovate on top of each other.
- This mental model applies to personal growth by developing fundamental tools like knowledge, skills, and networks to innovate and build the life you want.
AWS Beginnings and Impact
- Amazon Web Services started as Amazon building its own server infrastructure to run its website.
- Jeff Bezos realized it could serve others and launched AWS, sparking a tech startup revolution with services like S3 and EC2.
Customer Obsession Drives Innovation
- Jeff Bezos's customer obsession shapes Amazon's innovation by focusing on customer satisfaction, ignoring competitors, and anticipating needs.
- This led to pioneering ideas like free two-day Prime delivery that broke norms and entailed complex logistics.