Knowledge Brokers Podcast

Follow Up Boss Terms Of Service Meltdown, Zillow ChatGPT, Mamdani On NYC Housing | KBP 138

Oct 17, 2025
Join real estate pros Josh Rubin, a savvy NYC broker, and Chris Giannos, a tech expert from Zillow, as they tackle hot topics from the industry. They explore the implications of Zillow's new ChatGPT integration and the Follow Up Boss terms of service, diving into how these changes affect agent-client relationships. The conversation shifts to the NYC mayoral race, providing insights into housing sentiment amidst political shifts. Together, they navigate the evolving landscape of AI in real estate and what it means for agents.
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INSIGHT

Zillow-FUB Change Is Mostly Formalization

  • Zillow's Follow-Up Boss change mainly affects contacts who also have Zillow accounts, called mutual customers.
  • Most consumers already exist in Zillow's database, so the update formalizes data use rather than creating new access.
ADVICE

Call Your Database, Don’t Panic

  • If you're worried about losing clients, call them instead of panicking about portals.
  • Use phone outreach to protect and activate relationships rather than blaming Zillow.
INSIGHT

Mutual vs Agent-Only Contacts Matter

  • Follow-Up Boss now distinguishes 'mutual customers' (also on Zillow) from 'agent-only' contacts.
  • Mutual customer data falls under Zillow's privacy terms and may be used to improve marketing and AI models.
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