Changing Minds with Owen Fitzpatrick Rerun Build Your Personal Brand
Feb 19, 2024
Discover the importance of building a personal brand and how it shapes perceptions of you. Learn to define the qualities you want to be known for and how to create meaningful connections. Explore unique storytelling techniques that reveal your true self. Find out how to effectively communicate your brand through words, body language, and voice. Plus, get insights into adding value to others while showcasing what makes you unique!
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Personal Brand Creates Career Leverage
- Your personal brand gives you leverage across jobs, promotions, and career moves.
- It shapes opportunities even if you work inside a large organization.
Leaders' Brands Boost Their Companies
- A leader's personal brand benefits the whole organisation by creating positive associations.
- CEOs publish books and build profiles to help the company's bottom line and gain leverage themselves.
Define And Prioritise Your Core Qualities
- Decide how you want to be known and list the qualities you want people to perceive.
- Rank those qualities because people will remember one to three traits most strongly.