

The Future of Collectibles: Sports Cards, Non-Sports & the Hobby in 2025
14 snips Aug 23, 2025
The podcast delves into the dynamic world of collectibles, examining the growth of the sports card market and the rising interest in non-sports items. Insights on how AI is reshaping the industry are shared, emphasizing storytelling and community. Listeners learn about current trends, including the significance of major card releases and their value fluctuations. There’s also valuable advice for aspiring creators on aligning their passions with career paths, ensuring they thrive in this evolving landscape.
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Lifelong Collector Built VFriends
- Gary Vaynerchuk traces VFriends to decades of buying, studying and flipping collectibles starting as a kid.
- He describes VFriends as the culmination of his life as an entrepreneur and collector.
Experience Trumps Hype
- Gary emphasizes experience and wisdom as competitive advantages in building IP and navigating markets.
- He credits long-term intuition from decades of studying comps and trends for confident decision-making.
Pivot From Cards To Comics Saved Money
- Gary recounts sensing the junk-wax era and selling cards cheaply to pivot into comics and toys.
- That move later paid off when non-sports collectibles rose in value and interest.