Big Take Japan’s Small Businesses Have a Problem. They Don’t Know How to Raise Prices
Jul 30, 2024
Reed Stevenson, a senior editor at Bloomberg with a keen eye on Japan’s economy, discusses the mounting pressure on small businesses due to rising costs. He highlights the challenges these companies face in adjusting prices amid a culture steeped in deflation. Stevenson shares insights from a seminar in Matsue where local managers are relearning negotiation skills essential for survival. The conversation delves into the implications for Japan's economy, emphasizing that failure to adapt pricing strategies could have dire consequences for the future.
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