The Morning Brief ET in the Valley: ElevenLabs Co-Founder Mati Staniszewski
Nov 5, 2025
Mati Staniszewski, co-founder of ElevenLabs, discusses how his company is revolutionizing voice technology with a focus on multilingual capabilities. He shares insights from his meeting with Prime Minister Modi and highlights ElevenLabs' expansion into India, supporting languages like Hindi and Tamil. Mati addresses the challenges of regulation in voice AI, while predicting a future rich in personalized and interactive audio experiences. He also tackles the complexity of voice cloning and the importance of ethical standards in this rapidly evolving field.
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Two-Pronged Product Strategy For Voice
- ElevenLabs offers a creative platform for narration and an agents platform for conversational interfaces, targeting both content localization and customer-facing AI.
- India is especially ripe because voice is already a primary interaction mode and localization across many languages unlocks scale.
Prioritize Rapid Language Expansion
- Expand conversational support quickly across Indian languages to match narration coverage and customer needs.
- Mati committed to adding 14 conversational languages within a quarter and all 22 by early next year.
Partner-Or-Compete Strategy In India
- ElevenLabs will both partner with and compete against local Indic-language providers depending on use case requirements.
- Combining ElevenLabs' voice models with local LLMs often produces the best results for Indian deployments.