The Charisse Report Ep. 128: Fat Mascara co-host Jennifer G. Sullivan on staying curious yet cynical about beauty and what makes the perfect podcast guest
Jul 1, 2022
Jennifer G. Sullivan, co-host of Fat Mascara, discusses her beauty experiences, favorite products, and how the pandemic affected her family. Topics include foreskins in her favorite serum, travel, eighties influences, and the balance of discussing the beauty industry on their podcast. The speakers also talk about difficult podcast guests and the importance of authentic marketing in the beauty industry.
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Co-host Benefits in Podcasting
- Having a co-host allows balance of personalities and viewpoints, letting listeners connect and choose sides.
- Co-host chemistry creates a relaxed, conversational podcast feel that's fun and approachable.
Select Authentic Podcast Guests
- Choose podcast guests who are opinionated, smart, funny, and not rigidly media-trained.
- Avoid guests who use scripted talking points without engaging with questions, as they stifle genuine conversation.
Handling Difficult Podcast Guests
- With difficult guests, shorten the questions and pivot to topics they prefer to maintain flow.
- Listen for common ground and adjust to agenda to avoid awkward interviews and keep listeners engaged.