
The New Music Business with Ari Herstand GRAMMY Winning NYC Jazz Singer/Songwriter/Arranger Makes It Work
Oct 29, 2025
Nicole Zuraitis, a GRAMMY-winning jazz singer and songwriter, shares her journey in the New York music scene. She discusses her live album, capturing the essence of performances at VIX, and the challenges of touring in China with Jazz at Lincoln Center. Nicole highlights the importance of networking, the power of collaboration with Christian McBride, and how the pandemic reshaped the jazz landscape. She also dives into indie artist strategies, the value of physical music formats, and her plans for future projects, emphasizing authenticity and perseverance in the music industry.
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Surprise Grammy Changed Her Career
- Nicole woke up to a surprise 2018 Grammy nomination after doing no campaign and almost quitting music.
- That moment convinced her the Recording Academy was accessible and changed her career outlook.
Use Recording Academy Membership Strategically
- Join the Recording Academy if you have qualifying credits and two recommendations to access its network.
- Use Academy membership for relationships, not just awards, to build long-term opportunities.
Long Friendship Led To Collaboration
- Nicole built a long friendship with Christian McBride over years before asking him to work on her album.
- She waited until she felt her songs and timing were worthy, then he agreed to collaborate.



