The GaryVee Audio Experience MicroVee: How to Turn Viral Content Into Sales — Marketing Framework For 2025 | 4Ds Business Consultation
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Apr 17, 2025 The conversation dives into transforming viral content into sales, tackling the misconception that views equal conversions. It uncovers the shift from social networks to interest-based algorithms and how to conquer the challenges on platforms like Instagram. Detailed strategies on content remixing for effective advertising are shared, along with insights on leveraging LinkedIn for B2B growth. The host also reflects on a marketing regret regarding TikTok and offers practical tips for staying relevant in today’s rapidly changing marketing landscape.
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Converting Viral Content to Sales
- Repurpose viral organic content into focused ads for better sales conversion.
- Modify the video with stronger calls to action like 'order now' or discounts.
Shift to Interest-Based Algorithms
- Social media algorithms now prioritize content over follower count, shifting from social networks to interest-based discovery.
- This 'interest graph' allows even small accounts to gain substantial views if their content is engaging.
Franchise Sales on LinkedIn
- Leverage LinkedIn for franchise sales by consistently posting content.
- Create various posts highlighting the benefits of working with your franchise.