Bob Iger, former CEO of Disney and mastermind behind acquisitions like Pixar and Marvel, shares insights on how technology reshapes creativity and content. He discusses navigating the transition from traditional media to streaming and the importance of storytelling. Iger highlights the significance of feedback and risk in fostering creativity, plus the challenge of decentralization in decision-making. The conversation also touches on immersive experiences and the future of content in a rapidly evolving digital landscape.
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volunteer_activism ADVICE
Prioritizing Excellence Over Deadlines
Focus on the right people, including management and those who understand the creative process.
Avoid rushing movies into the marketplace before they are fully baked; prioritize excellence over deadlines.
volunteer_activism ADVICE
Managing Creatives
Understand the creative's ownership and self-esteem tied to their work.
Establish a genuine partnership and offer perspectives, not orders.
volunteer_activism ADVICE
Giving Feedback to Creatives
Provide high-level feedback on pacing, story, and overall feel, not minor details.
Avoid petty feedback; focus on big-picture improvements.
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Lessons Learned from 15 Years as CEO of the Walt Disney Company
Robert Iger
In 'The Ride of a Lifetime,' Robert Iger shares his experiences and the lessons he learned during his 15 years as CEO of The Walt Disney Company. The book covers his early career, his rise to the CEO position, and his strategic decisions that transformed Disney into a global media giant. Iger discusses key acquisitions like Pixar, Marvel, and 21st Century Fox, and emphasizes the importance of leadership principles such as optimism, courage, decisiveness, fairness, and integrity. He also reflects on his relationships with influential figures like Steve Jobs and George Lucas, and how emotional intelligence played a crucial role in his business dealings. The book provides insights into Iger's vision for Disney, which included a focus on high-quality branded content, embracing technology, and expanding globally.
with @robertiger @cdixon @smc90
A wide-ranging conversation with Bob Iger on the interplay between technology, content, and distribution; as well as Bob’s journey -- and that of various creators! -- especially as the industry evolved from TV and cable to the advent of the internet/ web 1.0 to 2.0 to briefly touching on web3 and other emerging technologies. As well as topics top of mind for all company and community builders: from build vs. buy and the innovator's dilemma, to managing creativity, decentralization, remote work, and much more.
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