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Marketplace All-in-One

The rise of the "Splinternet"

May 12, 2025
In this discussion, Amy Webb, founder of the Future Today Strategy Group and a tech forecasting expert, explores the emergence of the 'Splinternet'—a trend where significant conversations are retreating to private spaces. She highlights how online discourse has fragmented, complicating the search for genuine interactions amid polarization and algorithm-driven content. Amy also addresses the role of new technologies like encrypted messaging and generative AI in shaping the future of communication, questioning the authenticity of online exchanges.
10:57

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • The shift of discourse from public social media to private group chats reveals a troubling divide between public personas and private beliefs.
  • The fragmentation of social media into diverse platforms complicates the establishment of a unified marketplace of ideas for users.

Deep dives

The Shift to Private Discourse

Discourse has increasingly shifted from public social media platforms to private conversations, often held in closed networks. This trend allows influential individuals to engage in discussions that are not subject to public scrutiny, leading to a sense of comfort in sharing candid thoughts. The Semaphore report highlights how group chats among tech leaders and public figures exemplify this private dialogue, reflecting a divide between public personas and private beliefs. As a result, many feel that public discourse is diminished, with essential conversations moving out of the public eye.

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