391: Behind the Scenes of the Cookbook Publishing Process with Sally Ekus

Working with a literary agent, writing a cookbook proposal, and going through the cookbook publishing process from start to finish with Sally Ekus from The Ekus Group.

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Welcome to episode 391 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sally Ekus from The Ekus Group about what the cookbook publishing process looks like.

Behind the Scenes of the Cookbook Publishing Process

As food bloggers and food creators, many of us dream about writing our own cookbooks one day. But what does it take to get a cookbook deal, and what does the cookbook publishing process actually look like?

That’s what we’re chatting about in this interview with Sally Ekus! She’s a literary agent at The Ekus Group and has brokered over 300 book deals with top publishers across the country.

In this episode, you’ll learn what she does as a literary agent, what steps are involved in the cookbook publishing process, how to set yourself up for success to potentially write a cookbook in the future, and more.

In this episode, you’ll learn:

• How Sally became a literary agent
• What she does at The Ekus Group
• Why cookbook proposals are so important
• How to set yourself up for success to potentially write a cookbook
• Why the topic for a first cookbook is so important
• How advances and royalties work for cookbooks
• What the differences are between frontlist and backlist titles
• What cookbook marketing and publicity look like
• What steps are involved in the cookbook publishing process
• How long it typically takes to write a cookbook
• What she teaches in her How to Write a Cookbook course
• Why writing a cookbook can lead to many other opportunities

Resources:

• The Ekus Group
• How to Write a Cookbook course — The Ekus Group
• How to Be a Cookbook Author Facebook Group
• Everything Cookbooks Podcast
• Publishers Marketplace
• Follow Sally on Instagram and Facebook
• Connect with Sally via email
• Join the Food Blogger Pro Podcast Facebook Group

-----This episode is sponsored by Clariti. Learn how you can organize your blog content for maximum growth by going to clariti.com/food.If you have any comments, questions, or suggestions for interviews, be sure to email them to podcast@foodbloggerpro.com. Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership