To The Point - Home Services Podcast The 5-Year Sprint from $5M-$65M with Zero Technical Skills
May 13, 2025
Michael Brewner, co-owner of Iceberg Home Services and former professional poker player, shares his inspiring journey from poker to building a $47M HVAC and plumbing empire. He discusses critical leadership lessons, the importance of team dynamics, and personal growth while scaling without outside investment. Mike highlights the challenges of recruitment and emphasizes fostering a culture of collaboration and mentorship. With a few dad jokes sprinkled in, he offers keen insights on balancing business growth with personal well-being.
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Early Business Struggles
- Michael Brewner started Iceberg Home Services in 2014 in HVAC, his background field.
- The early years were very tough but learning from struggles helped propel later success.
Recruit For Growth
- Get into recruiting mode to find top talent and know the key roles you need.
- Cast a clear vision and move out of the owner’s way to let key people thrive.
Address Employee Ceiling Early
- Have tough conversations about growth ceiling quickly and clearly with employees.
- Help them realize if they fit future roles or need to move on for the company's best.
