Forrest Pritchard, a farmer and co-author of 'Start Your Own Farm,' shares his journey from desk job to sustainable farming. He discusses the challenges of starting a farm, including costs and land acquisition, while emphasizing the benefits of diversification and innovation. The conversation touches on the emotional toll of farming, strategies to avoid burnout, and the evolving landscape of agriculture. Listeners gain insights on how to navigate the farming industry and the importance of supporting local businesses.
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insights INSIGHT
Farming's Decline
Farming is declining due to mechanization and economic forces favoring large-scale operations.
This has led to a decline of mid-size farms with diverse products, making it challenging for newcomers.
volunteer_activism ADVICE
Finding Purpose
Find your passion within farming, much like starting any business.
Focus on what gives you meaning beyond profit, like growing food, healing the land, or a fulfilling lifestyle.
volunteer_activism ADVICE
Focus on One Area
Specialize in one area of farming when starting.
Gain expertise through apprenticeships, learning from experienced farmers before branching out.
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This book provides insights and practical advice for new farmers, covering topics such as accessing education and land with limited capital, building connections with employees and customers, and measuring success. It emphasizes the challenges and rewards of sustainable farming.
Have you ever been sitting at your office desk and found yourself daydreaming about becoming a farmer?
My guest today has written a practical, all-encompassing handbook to help you turn that dream into a reality. His name is Forrest Pritchard. He's a farmer and the co-author of the book Start Your Own Farm: The Authoritative Guide to Becoming a Sustainable 21st Century Farmer. We begin our conversation discussing the state of the farming profession and the social and economic forces that have made it harder and harder to pursue. Despite the headwinds facing would-be farmers, Forrest makes the case for why farming can still be a fulfilling and financially sustainable profession. He then delves into the nitty gritty of starting and running a farm, including start-up costs, land acquisition, deciding on what to farm, creating multiple revenue streams, pricing product, and figuring out where to sell your goods. We then discuss the mental and emotional toll of farming and how to manage burnout.
If you've ever dreamed about becoming a farmer, this episode will provide a lot of useful information. Even if you don't want to become a farmer, you'll find this to be a surprisingly interesting look at a lesser known lifestyle, and gain insights that are applicable to any business and to life in general.