Omnichannel Digital Leadership with Ahold Delhaize's Tonya Herring
Nov 4, 2023
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Guest Tonya Herring, Ahold Delhaize's leadership in Omnichannel Digital, discusses her career journey, leadership attributes, building good teams, adapting to the pandemic, and advancing all women in business.
Building trust with your team and seeking out mentors are key attributes for career success in the CPG retail industry.
Collaboration with vendors and optimizing digital product content are crucial for enhancing the customer experience in omni-channel retail.
Deep dives
Navigating a Career in the CPG Retail Industry
In this podcast episode, Tonya Herring shares insights on building a successful career in the CPG retail industry. She emphasizes the importance of being authentic, establishing trust with your team, and seeking out mentors. Tonya encourages women to define their passion, keep learning, and not be afraid to take chances. She also highlights the need for diversity in the industry and the power of networking. Tonya's advice for aspiring leaders is to be self-aware, set clear expectations, and communicate their goals to leadership. She urges women to embrace their unique talents and speak up for themselves.
Driving Omni-Channel Demand and Consumption
Tonya Herring discusses the challenges and opportunities of omni-channel retail. She highlights the importance of content, search functionalities, and reviews in enhancing the customer experience. Tonya emphasizes the need for collaboration with vendors to optimize digital product content and improve search results. She also underscores the significance of building trust with customers by providing accurate and helpful information. Tonya recognizes that while significant progress has been made, there is still room for improvement in the digital space.
Leading with Passion and Empowering Women
Tonya Herring shares her passion for advancing women and promoting diversity within the CPG retail industry. She encourages women to find their authentic selves and let their passion guide their careers. Tonya stresses the importance of building supportive relationships, seeking mentors, and being vocal about aspirations. She highlights the significance of giving back, mentoring others, and creating opportunities for hidden talent to thrive. Tonya's advice for women in the industry is to put fear aside, take chances, and boldly share their ideas and experiences.
Responding to Industry Challenges in an Ever-Changing Landscape
Tonya Herring discusses how the retail industry has adapted and responded to challenges such as the pandemic, supply chain disruptions, and inflation. She emphasizes the importance of focusing on foundational work and leveraging core retail strengths during times of change. Tonya highlights the need for organizations to constantly evolve and make the shopping experience seamless for customers. She also emphasizes the role of innovation and continuous improvement in the digital space to meet evolving customer needs.
It’s women's month on the CPGGGUYS. Every year in November we feature only female executives, startup founders and leaders from CPG brands and retail on the podcast. This is episode one for the cpg guys women’s month 2023.
We’re happy to be formal sponsors of NextUp whose mission is to advance all women in business. We are giving away memberships to this prestigious network and organization so drop us a line at contact@cpgguys.com to learn more and take advantage of what NextUp has to offer.
The CPGGUYS welcome Tonya Herring, SVP of Omnichannel Merchandising at Peapod labs, the digital division of Ahold Delhaize. Tonya also serves on the board of NextUp.
Take us through your career journey from starting your career in retail over the last couple decades to merchandising leadership to omnichannel leadership?
What leadership attributes have served you well over the years and championed your career success?
A successful leader builds a good team around them. What do you look for in a team and how do you help build teams?
It's an omnichannel world - how did you adapt over the pandemic and stay abreast of these trends?
Talk to us about your involvement over the years with Nextup and advancing all women in business and now as a board member what are you personally focused on?
Business has changed again over the last 6 months, how are you adapting to driving omnichannel demand and consumption again?
The role you have in digital leadership means you have to influence your peers and other senior leaders at ADUSA as well as your vendors. How do you help drive this to deliver for your customers?
What advice do you have for other women wishing to pursue a corporate career in the CPG/Retail industry?
DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent.
CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.
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