Trapital

AI and Music - Trapital Summit

Nov 18, 2024
In a riveting discussion, Carletta Higginson, EVP and Chief Digital Officer at Warner Music Group, teams up with Tatiana Cirisano from MIDiA Research to explore AI's transformative impact on the music industry. They dive into how innovation is reshaping rights management and highlighting the tug-of-war between startups and established norms. Higginson shares insights from her diverse career, emphasizing the need for robust frameworks that balance artist protection with technological advancement while enhancing collaboration and creativity in music.
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INSIGHT

Tension Between Innovation and Rights

  • Startup founders and investors push for innovation and new developments.
  • Rights holders want fair compensation and long-term partners.
INSIGHT

DSP Incentives and Music Growth

  • Digital service providers (DSPs) prioritize improving their margins, which impacts music revenue.
  • Deals should incentivize DSP growth without compromising music's value.
ANECDOTE

Napster Era Litigation

  • Carletta Higginson's early career involved navigating digital disruption during the Napster era.
  • Litigation established precedents and guardrails, enabling partnerships like Spotify and YouTube.
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