The Game with Alex Hormozi Generate 1000s of Leads (In Any Niche)| Ep 969
12 snips
Nov 18, 2025 Discover innovative strategies to generate leads without increasing ad spend. Learn why traditional 'submit for quote' tactics fail and how mini offers can capture potential clients. Uncover the power of enticing lead magnets, likened to Costco samples, to spark interest. Explore three effective types of lead magnets and how to transition free offerings into profitable sales. Plus, get tips on naming your lead magnet and crafting compelling CTAs. Elevate your lead generation game with actionable insights!
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Convert Visitors With A Mini Offer
- Do replace “book a call/submit for quote” with a lead magnet that solves a narrow problem to capture more leads.
- Improve front-end packaging and you’ll convert more traffic without spending extra on ads.
Swap Webinars For A Case Study Video
- Alex swapped his webinar for a self-serve “free case study” video and filled his calendar overnight.
- The simpler, better-packaged lead magnet dramatically outperformed his previous webinar.
Packaging Drives Lead Magnet Demand
- Packaging (headline/positioning) often multiplies opt-in rates 2x–10x independent of content quality.
- Test headlines more than content because presentation drives initial demand.
