Dive into the complexities of growing home service businesses, as John Wilson tackles live Q&A questions. Discover competitive advantages smaller plumbing and HVAC companies have in recruitment. Learn about dynamic pricing strategies and how to manage acquisitions effectively. Gain insights on customer retention and the importance of a robust sales process. This interactive discussion is packed with practical advice for navigating the challenges and opportunities in the industry.
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insights INSIGHT
Blueprint Focus: Lead Flow and Sales
Sustained growth in home service businesses hinges on lead flow and sales.
Focusing your blueprint primarily on improving these areas yields consistent success.
volunteer_activism ADVICE
Advantages for Small Business Recruiting
Small operations attract techs by offering a chance to be the big fish and make a bigger impact.
They also appeal through less rigid structure and more freedom compared to larger companies.
volunteer_activism ADVICE
Dynamic Pricing During Slow Periods
Use dynamic pricing and discounts cautiously to fill slow schedules without eroding profits.
Always cover overhead, change pricing based on demand, and enhance sales skills to convert discounted leads.
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Join John Wilson on this special episode of 'Owned and Operated' as he dives into the world of home service businesses, focusing on plumbing, HVAC, and electric growth. It’s the end of the month and that means it’s time for John’s first Live Q&A with questions from the OaO private Facebook group! He answers pre-submitted questions about building business blueprints, recruiting for small operations, pricing during slow periods, and integrating new brands after acquisitions. Want to be there live for the next Q&A? Look below for a link to joining the Facebook group!
00:00 Introduction to Owned and Operated 00:28 Service Scalers Promo 00:52 First Live Stream and Q&A Introduction 01:28 Building a Blueprint for Growth 04:40 Competitive Advantages for Small Operations 08:45 Dynamic Pricing Strategies 12:45 Acquisition and Fleet Management 25:54 Outbound Strategy and Customer Retention 28:13 Evaluating New Business Opportunities 30:00 The End
Episode Hosts: 🎤 John Wilson: @WilsonCompanies on Twitter Jack Carr: @TheHVACJack on Twitter
Special thanks to our sponsor: Service Scalers: 📈 Looking to scale your home service business? Service Scalers is a digital marketing agency that drives success in PPC and LSA. Discover more growth strategies by visiting Service Scalers: https://www.servicescalers.com/
📌 Disclaimer: Some links may include UTM parameters for tracking. Episodes may feature paid sponsors, but all opinions are our own. Always do your own research before making business decisions.