The Social Selling Podcast S3 E32 - Cracking the LinkedIn Algorithm w/ Richard van der Blom π
In this episode, host Daniel Disney interviews Richard van der Blom, an expert in the social selling space and known for his algorithm reports on LinkedIn.
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Best Moments:
(02:04) Discussing the noisy LinkedIn training space and finding the best experts
(04:50) Understanding the LinkedIn algorithm and the importance of Richard's algorithm reports
(14:33) The trend of influencers getting challenged by business experts on bold statements
(18:48) The impact of content trends and the community's response to overused tactics
(24:05) The difference between LinkedIn training and social selling training
(27:35) Closing thoughts on building trust and credibility for effective social selling
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Guest Bio:
Richard van der Blom is a renowned expert in the social selling space, recognized for his extensive research and insights into the LinkedIn algorithm. He publishes annual algorithm reports that provide data-driven analysis and guidance for optimizing content and engagement on the platform. With a deep understanding of social selling strategies, Richard is highly respected in the industry for his valuable contributions and thought leadership.
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