What is Face Wine, the latest viral beauty product from Tiktok?

Over the last few years, Chinese platform Tiktok has taken over as the social network of choice for teens and young adults. Unsurprisingly then, it’s also become a prime target for influencers and brands looking to promote their products, ahead of Instagram, Youtube and Snapchat. Since the start of May 2022, a beauty product called Grape Water has been getting a lot of attention. It’s been dubbed ‘Face Wine’ and it’s said to clarify skin.

What’s so special about the product? And how did it end up going viral? What other products have enjoyed success thanks to Tiktok? In under 3 minutes, we answer your questions !

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