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Decoder with Nilay Patel
Wix CEO Avishai Abrahami isn’t worried AI will kill the web
Nov 28, 2023
Avishai Abrahami, co-founder and CEO of Wix, shares insights on the company's evolution from a website builder to a full-scale business platform. He discusses the impact of AI on content creation and SEO, expressing confidence that it won't harm the web's integrity. The conversation dives into Wix's adaptation to current events, including the political landscape in Israel. Abrahami emphasizes the importance of responsible content moderation and the challenges of balancing freedom of expression with accuracy in an AI-driven world.
01:11:36
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Quick takeaways
- Wix has shifted its focus towards providing software solutions for business owners, enabling them to build and manage various aspects of their businesses using AI technology.
- As AI becomes more prevalent in web content creation, there are opportunities and concerns to consider, including the risk of AI-generated content becoming generic and lacking differentiation.
Deep dives
Wix: From Website Builder to Full Business Management Software
Wix, known for its website building capabilities, has shifted its focus towards providing software solutions for business owners. The Israeli company allows users to build and manage various aspects of their businesses, including e-commerce transactions, scheduling, and customer management. Wix has heavily invested in AI, enabling users to build entire websites using an AI chatbot. The conversation also delves into Wix's role in content moderation, its relationship with the Israeli government, and the future of the web amidst the rise of AI-generated content.
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