Decoder with Nilay Patel Wix CEO Avishai Abrahami isn’t worried AI will kill the web
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Nov 28, 2023 Avishai Abrahami, co-founder and CEO of Wix, shares insights on the company's evolution from a website builder to a full-scale business platform. He discusses the impact of AI on content creation and SEO, expressing confidence that it won't harm the web's integrity. The conversation dives into Wix's adaptation to current events, including the political landscape in Israel. Abrahami emphasizes the importance of responsible content moderation and the challenges of balancing freedom of expression with accuracy in an AI-driven world.
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Customer Focus
- Focus on understanding what customers are trying to achieve, not just demographics.
- Build products that facilitate or add enjoyment to their goals.
Wix ADI
- Wix released ADI in 2016, an AI that created basic websites.
- It was possibly the first mass-market AI product, teaching Wix valuable lessons.
LLMs as a Commodity
- Avishai Abrahami believes LLMs are a commodity, offering no competitive advantage.
- He predicts AI-generated content will also flood platforms like TikTok and Instagram.