
Entrepreneurs on Fire The 5 keys to Unlocking the Kingdom with John Highley: An EOFire Classic from 2022
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Jan 23, 2026 John Highley, creator of the Marketing Savage movement and best-selling author, shares powerful insights on life and entrepreneurship. He emphasizes the importance of an emotional life vision to drive daily motivation. Highley advocates for treating all areas of life with intention, avoiding burnout, and leveraging challenges as growth opportunities. His morning routine, which he calls 'Savage Surrender,' combines visualization, prayer, and affirmations to kickstart productivity. Ultimately, he urges listeners to build their businesses with love, creativity, and an abundance mindset.
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Write A Vivid Dream Day
- Spend a full day writing your dream life in vivid detail and make it emotional.
- Read it often to fuel daily motivation and keep your actions aligned with that vision.
Business Is One Finger On The Hand
- Your business is one part of life, not the whole life.
- Design your life across all areas to avoid burnout and live by intention.
Break Vision Into Tiny Daily Wins
- Translate your dream day into core values, then a yearly, quarterly, monthly, weekly, and daily plan.
- Pick 2–3 meaningful daily tasks that directly move you toward your vision.


