Winning With Shopify
Shopify SEO - 10 Easily Fixable Things, Missed By Most Brands. Get Ahead Now!
Sep 20, 2024
Kieran Layton, an SEO consultant from Spec Digital, dives into essential strategies to boost Shopify stores' visibility. He reveals ten easily fixable SEO mistakes brands often overlook. From optimizing product pages to improving website speed, Kieran emphasizes the significance of user experience and effective keyword tracking. He also shares insights on managing XML sitemaps and Google's evaluation process. Tune in to learn actionable tips that can significantly enhance organic traffic and drive sales!
39:34
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Quick takeaways
- Effective SEO requires brands to utilize keyword tracking tools and optimize their content around relevant keywords for better visibility.
- High-quality content is essential for enhancing user experience and boosting engagement, ultimately leading to improved SEO performance and conversions.
Deep dives
Maximizing Influencer Marketing
Utilizing influencer marketing can significantly enhance product visibility and engagement among target audiences. An effective method to connect with influencers is through tools like Affluencer, which integrates with Shopify and offers a 30-day trial for users to explore new partnerships. Establishing relationships with influencers allows brands to leverage their follower base, generating authentic endorsements that can lead to increased sales. Engaging with influencers effectively starts with understanding their content and audience to create impactful collaborations.
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