Luke Carlson (luke @ discoverstrength.com) is the founder and CEO of Discover Strength based in Minneapolis, Minnesota. Discover Strength owns and operates strength training studios as well as the Discover Strength Franchise.

In this episode, Luke talks about intentionality in business, different filters for deciding dress code, talk triggers, attire guide, options, and much more.

Get marketing strategies to grow your strength training business

For all of the show notes, links and resources - Click Here

369 - How to Dress your Personal Trainers for Success with Luke Carlson