233: Wake the Dead: How to Reengage Cold Email Subscribers Before Q4

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Let’s be honest. Cleaning your email list probably isn’t at the top of your to-do list. 

But if you're prepping for a big Q4 push, it needs to be. 

If your list is packed with ghost subscribers who haven’t opened your emails in months, your best offers may never even reach the inbox. 

And that could mean leaving thousands of dollars on the table.

In this episode, I’m sharing why now is the perfect time to clean and reengage your list and how to do it without accidentally removing your buyers or overcomplicating the process. 

I’m also inviting you behind the scenes of the exact "Wake the Dead" system I’m using in my business, which we’ll be walking through step-by-step in this month’s Newsletter Profit Club workshop.

To help me teach it, I’m bringing in email strategist Bev Feldman of Your Personal Tech Fairy, the expert I hired to set this up for both of my newsletters. 

Together, we’ll show you how to build a smart, automated system that improves deliverability, increases open rates, and protects your most valuable subscribers.

What You’ll Learn:

• Why inactive subscribers are secretly costing you money
• The 5 biggest myths about email list cleaning—and what’s actually true
• The simple 3-email reengagement sequence that works like magic
• How to define "inactive" subscribers in a way that works for your business
• Steps to protect customers and VIPs from being removed by mistake
• How to automate the entire process so it runs in the background
• A pre-workshop challenge you can do today for a quick win

If you’re ready to make your email list a money-making machine heading into the busiest season of the year, this episode is a must-listen. 

Mentioned in this episode:

Get the workshop for free inside of the Newsletter Profit Club. Join here.