Russ Taylor is a dynamic businessman, a leader in the tech space, and a born entrepreneur. As CEO, President and Founder of Fusion of Ideas, Taylor is steward of the only American mobile integration company of its kind offering end-to-end mobile device branding experiences, in-house app development as well as mobile integration programs & consulting for some of the largest brand names in the world. Founded in 2003, Fusion of Ideas has a rich history of disrupting the mobile device market, first with never-before-seen carbon fiber accessories featured in nationally acclaimed outlets such as Wired Magazine and Gizmodo. In 2010, a few years after the launch of the first iPhone, Taylor’s custom solution for a blocked antenna issue on the iPhone 4 was the buzz around town, most notably recommended by America’s favorite technology guru himself, David Pogue of The New York Times (now a tech correspondent on CBS News Sunday Morning). As smart personal electronic devices increased in popularity, Taylor followed his keen entrepreneurial instinct and expanded his services to include mobile integration and customization in the B2B market. This opened the door for Fusion to work with businesses of all sizes, leading to exponential growth in a short span of time. In 2014, Fusion of Ideas closed its retail space and moved to an office in Lake Forest, California, where it now focuses solely on servicing clients in the B2B market. Taylor is a graduate of Brigham Young University, where he studied advertising and marketing. In his spare time, Taylor finds great satisfaction in racing his Z28 Camaro in the Super Touring Series of the National Auto Sport Association. Outside of the track, he enjoys leading a troop of Boy Scouts, traveling, and spending quality time with his family. Taylor resides in Ladera Ranch, Calif. with his wife Debbie and their two young children.