The Side Hustle Show 647: How to Start an Online Directory as a Side Hustle
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Dec 19, 2024 
John Rush, an expert in building and marketing online directories, shares his vast experience in launching 30 directories within a year. He discusses why online directories are a great starter business, focusing on niche selection and effective monetization strategies. John highlights the importance of quality content and user engagement in standing out amidst competition. He encourages entrepreneurs to embrace patience and continuous learning, reminding them that enjoying the journey can be as rewarding as financial success.
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Directories and Trust
- Directories thrive by curating trustworthy information, gaining user attention in a world of infinite choices.
- People seek curated lists from experts they can trust, especially as AI-generated content increases.
Idea Generation
- Generate directory ideas by leveraging your expertise or exploring popular search queries on platforms like Google and Quora.
- Look for topics with diverse answers and debates, indicating a need for curated information.
Prioritize Data
- Prioritize data curation over technology; spend 90% of your time on data.
- Use no-code builders for quick setup and focus on high-quality data.