Outbound Squad

[Live Training] Cold Email: How to land a ton of meetings (without wasting hours personalizing)

May 21, 2024

Guest Jack Wauson from Mixmax discusses crafting engaging cold emails in a webinar. Topics include email personalization strategies, optimizing subject lines, call-to-actions, and using job postings for personalized outreach.

01:01:59

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Episode guests

Jack Wauson

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Episode notes

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Quick takeaways

Tailor emails to specific hiring needs and upcoming projects for increased effectiveness.

Personalize emails by referencing team members, roles, and challenges to enhance relevance.

Use social proof and clear calls-to-action to build credibility and encourage engagement.

Deep dives

Finding Insights from Job Postings and Company Websites

Identifying opportunities from job postings and product launch calendars to tailor emails more effectively based on specific hiring needs and upcoming projects.

Introduction

3min

Exploring Personalization and Cold Email Strategies with Expert Speakers

4min

Mastering Cold Emailing: Tips and Strategies

14min

Strategic Elements of Cold Email Structure and Tips for Higher Engagement

2min

Crafting Effective Cold Email Subject Lines

6min

Optimizing Email Call-to-Actions for Better Response Rates

7min

Crafting Personalized Cold Emails Using Job Postings

24min

Effective Strategies for Cold Email Outreach and Sequencing Mastery

2min

This episode is the audio from our recent webinar on cold email. We were joined by Jack Wauson of Mixmax and Florin Tatulea and walked through how to personalize your cold emails without wasting a ton of time researching.

(Check out the show notes, more free content, and get coaching at https://outboundsquad.com)

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Outbound Squad

[Live Training] Cold Email: How to land a ton of meetings (without wasting hours personalizing)

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Finding Insights from Job Postings and Company Websites

Personalized Approach Based on Team Composition

Addressing Pain Points and Providing Solutions

Utilizing Social Proof and Success Stories

Effective Call-to-Action and Offering Trial Opportunities

Remember Everything You Learn from Podcasts