All Things Product with Teresa and Petra

Role of Leadership in Transformations

15 snips
Dec 9, 2025
Teams often complete discovery training only to face unchanged leadership habits that hinder progress. Outdated mindsets about roles can prevent brands from innovating, while hierarchical structures clash with modern product practices. The hosts dive into how interviewing customers reveals underlying conflicts within the organization. They emphasize that effective product leadership requires clarity, empathy, and intentional cultural development. Exciting tools are introduced to support leaders in fostering discovery and navigating obstacles.
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ANECDOTE

Training Teams Without Leadership Fails

  • Teresa describes training product teams who love discovery but stop practicing it after the course.
  • She says this happens because leaders continue to demand features and don't adopt discovery themselves.
ADVICE

Start Transformations By Training Leaders

  • Train your leaders first before wide team training to change culture effectively.
  • Teresa endorses Melissa Perri's point: leaders must learn new ways of working for transformations to stick.
INSIGHT

New Product Leaders Must Build Culture

  • Petra observes many new product leaders come from non-product backgrounds and must learn cultural stewardship.
  • She notes those leaders often already sense they need to create a deliberate product culture.
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