How To Build A Million-Dollar Business With Offshore Talent - Adriane Schwager
Feb 27, 2024
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Adriane Schwager, CEO of GrowthAssistant, shares insights on starting a business, leveraging offshore talent, building a strong company culture, staying competitive in a saturated industry, and offering advice to young entrepreneurs in a crowded market. She highlights the importance of networking, maintaining healthy relationships with offshore talent in the Philippines, and taking action despite competition.
Adriane's unique journey challenges traditional startup narratives by transitioning from a real company to a successful startup.
GrowthAssistant's subscription model prioritizes long-term partnerships and hands-on talent vetting, standing out in the outsourcing industry.
Deep dives
Disruption in Traditional Startup Stories
The podcast episode delves into how the guest's unconventional path to entrepreneurship differs from the stereotypical startup narrative of dropping out of college or starting a business right after graduation. The guest's journey from working in a real company for a decade to founding a successful startup challenges conventional notions of entrepreneurship.
Building Unconventional Business Success
The guest shares insights on how, with the help of a strong network and experience in a real job, they navigated their entrepreneurial journey. By leveraging their background in trading and forming strategic partnerships, the guest highlights the importance of building a foundation before venturing into entrepreneurship.
Innovative Business Model
The episode details the guest's subscription-based business model for providing growth assistant services, focusing on full-time talent embedded in client businesses. This model differentiates itself by emphasizing long-term partnerships, comprehensive HR support, and a hands-on approach to matching and vetting talent.
Overcoming Market Competition and Retaining Integrity
The guest's discussion touches on challenges faced in a saturated marketplace, emphasizing the importance of offering unique value propositions. By prioritizing integrity in their operations and treating offshore staff with respect, the guest aims to differentiate their business and contribute positively to the outsourcing industry.
After an entire decade working for a successful trading firm, Adriane decided it was time to carve her own path.
Today, GrowthAssistant, the company she co-founded, has revolutionized the Digital Marketing industry and is generating $6M a year in revenue.
In today's episode of Boring Businesses, I'm joined by GrowthAssistant’s CEO Adriane Schwager to discuss her entrepreneurial journey, the unique business model behind her company, how they’ve managed to keep a competitive edge in a crowded market, and so much more.
Timestamps:
00:00 Intro 00:54 Adriane’s Background 08:35 How Adriane Started Her Business 13:21 How GrowthAssistant Is Helping Marketing Teams 16:04 Leveraging Your Network To Launch A Business 17:33 GrowthAssistant’s Business Model 21:09 Adriane’s Experience As An Entrepreneur 23:41 Building A Healthy Company Culture 25:57 How To Stay Competitive In A Saturated Industry 28:40 Adriane’s Advice For Young Entrepreneurs 29:32 Where To Find Adriane