

Consumer impact: revisiting grid modernization with Capgemini Canada
15 snips Sep 22, 2025
Andrea Nuesser, Grid Modernization Leader at Capgemini Canada, shares insights on the evolving landscape of energy consumption. She highlights how grid modernization transcends smart meters, focusing on real-time data and customer engagement. Discussing the shift from traditional utility views to valuing customer demographics, Andrea explains how active participation, like adopting EVs, can reshape energy usage. With examples of successful programs like IESO’s Peak Perks, she emphasizes building trust and mutual value between utilities and consumers in the journey toward a smarter grid.
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Grid Modernization Illuminates The Grid
- Grid modernization combines more devices, richer data, and better systems to illuminate previously 'dark' parts of the distribution grid.
- This visibility enables real-time decisions, new operational tools, and more efficient grid use.
Customers Drive Change Faster Than Utilities
- Early-adopter customers are driving new technology uptake like EVs and heat pumps, forcing utilities to react to changing demand patterns.
- Utilities are beginning to catch up but often lag due to risk-averse cultures and operational responsibility.
Know Customers Beyond Account Numbers
- Utilities should move from seeing customers as account numbers to understanding household contexts for targeted engagement.
- Use customer segmentation to deliver tailored messaging, build trust, and create value-based relationships.