Scratching the Surface 86. Anab Jain
Aug 1, 2018
Anab Jain, co-founder and director of Superflux, is a designer, futurist, and filmmaker. She delves into Superflux's unique hybrid approach that combines client commissions with speculative research, emphasizing the need for impactful design. Anab shares her unconventional path from filmmaking to interaction design, celebrating the creative strength found in disciplinary uncertainty. She also discusses the implications of design's visibility, the relationship between storytelling and their outputs, and the responsibility of designers in fostering meaningful change.
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Merged Studio And Lab Practice
- Superflux blends client commissions with self-initiated, grant-funded research in a single evolving practice.
- Their work aims to change thinking, influence decisions, and create paths for action.
Mozilla Project Became Films And Objects
- Superflux made films and objects for Mozilla to rethink voice-AI interactions and trust.
- The commission aligned with their speculative interests and could have been self-initiated.
From Documentary Film To Interaction Design
- Anab trained in filmmaking at India's National Institute of Design and made 16mm and 35mm documentaries.
- She later studied interaction design at the RCA, shifting from film to tech-centered design exploration.
