

Traditional Strategic Planning Doesn't Work with Lee Benson (stages 4,5) - Ep. 291
In this clarifying episode, Lee Benson, CEO of Execute to Win, takes aim at two enormous problems founders face (especially when they hire coaches or consultants).
You will discover:
- Why traditional strategic planning never works sustainably (leading to Treadmill)
- Why your operating system, no matter what it's called or how much you love it, will grow your business (and what will)
- A clear definition of success for every CEO
This episode is ideal for for Founders, Owners, and CEOs in stages 4,5 of The Founder's Evolution. Not sure which stage you're in? Find out for free in less than 10 minutes at https://www.scalearchitects.com/founders/quiz
Lee Benson is a value creation expert and CEO of Execute to Win, a firm that helps organizations of all sizes to accelerate the value they create. He founded and led seven companies, including Able Aerospace, which grew from 2 to 500 employees and a 9-figure exit in 2016. He is also a 2x Wall Street Journal bestselling author of Your Most Important Number and Value Creation Kid, which helps parents teach their kids about money and value-creation tactics.
Want to learn more about Lee Benson's work at Execute to Win? Check out his website at https://etw.com/
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Take the Founder's Evolution Quiz Today
If you’re a Founder, business owner, or CEO who feels overworked by the business you lead and underwhelmed by the results, you’re doing it wrong. Succeeding as a founder all comes down to doing the right one or two things right now. Take the quiz today at foundersquiz.com, and in just ten questions, you can figure out what stage you are in, so you can focus on what is going to work and say goodbye to everything else.