Swisspreneur Show EP #504 - Führen wie ein Löwe, mit Carsten Maschmeyer
7 snips
Jun 25, 2025 
Carsten Maschmeyer, an experienced investor and entrepreneur known from Die Höhle der Löwen, shares valuable insights on leading startups. He emphasizes the importance of empathy and trust in leadership, likening effective leaders to lions. The conversation dives into the pivotal role of sales, outlining strategies for success while navigating lengthy sales cycles. Carsten also contrasts the startup ecosystems of the USA and Europe, highlighting cultural differences and market opportunities. His practical advice inspires both aspiring founders and seasoned executives.
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Leadership Requires Empathy
- Leadership is about empathy and teamwork, not dominance.
- A team is only as strong as its weakest member.
Foster Psychological Safety
- Provide psychological safety so your team feels comfortable making mistakes.
- Trust and appreciation matter more than strict work hours and location.
Sales Must Be Founder-Led
- A startup needs an innovation that solves a real, common problem efficiently.
- Sales must be founder-led early and never left to interns as an afterthought.