Water is essential to life, and each day, the world consumes millions of gallons… from plastic bottles. Whether we want to accept it or not, plastic bottles are damaging our world immensely. We’re at a tipping point, and someone must make a stand if we’re ever going to get moving in the right direction.

Our guest today is indeed making a stand and building a global brand. He’s Shadi Bakour, CEO and Co-Founder of PATHWAY, a company focused on breaking our addiction to bottled water while creating out-of-the-box paths to sustainability. Today, he’ll share his successful journey, why the struggle has been the greatest reward, and how he went from dreaming about Wall Street to a world free from bottled water.

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