The Russell Brunson Show

How To Change Your Business with Funny, Inexpensive Ads, with Kristine Mirelle

May 13, 2024
Kristine Mirelle shares her journey from selling CDs door-to-door to creating uproariously funny ads. The podcast delves into her unconventional advertising methods, the transformation in her business, and the importance of humor in marketing. They discuss her persistence, unexpected adventures, heartwarming encounters, and the unexpected gift of support that propelled her success. The conversation highlights the belief in offering value in business and the strategy of using humor to engage the audience in marketing.
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ANECDOTE

Backyard Toilet Viral Ad

  • Kristine made a hilarious ad with her brother sitting on an old backyard toilet during tornado warnings.
  • The ad unexpectedly went viral with millions of views demonstrating creative low-budget advertising.
ANECDOTE

Early Door-to-Door Sales Lessons

  • Kristine began selling door to door at age 10, initially selling homemade products with her friend.
  • She learned resilience through rejection and negotiation, later selling CDs by knocking on doors.
ANECDOTE

Selling with Persistence and Humor

  • Kristine shared a story about being chased by a pit bull while selling CDs on an electric scooter.
  • Despite challenges and awkward encounters, she persisted knocking on tens of thousands of doors.
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