The podcast discusses AI-driven growth for Shopify merchants, building a successful e-commerce agency, using data to create marketing plans, GloDify's templates for increasing sales, launching a pricing plan for a Shopify app, and Glodify's pricing model and vision of making planning a Shopify store easy
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Quick takeaways
Glodify.com aims to provide AI-driven growth and clear roadmaps for marketing teams of Shopify merchants.
Glodify.com offers templates and ideas for marketing, such as scavenger hunts and limited edition products, to aid e-commerce businesses.
Deep dives
Glodify.com: A SaaS Company for E-commerce and Shopify
Mark Allard, founder of Walter Interactive, has launched Glodify.com, a SaaS company spun out of his e-commerce agency. Glodify.com is like the ClickFunnels for e-commerce and Shopify, offering planning, tracking, and action features for Shopify merchants. With a team of two full-time developers, Glodify.com currently has 150 free users and is awaiting Shopify's app approval. Once launched, Glodify.com plans to charge $100 per month per store, aiming to provide AI-driven growth and clear roadmaps for marketing teams.
The Inspiration Behind Glodify.com
Mark Allard drew inspiration from his sports background and aimed to create a marketing platform for e-commerce businesses that lacked clear marketing plans. With Shopify providing the necessary data, Glodify.com allows Shopify merchants to plan, track, and improve their e-commerce businesses. Additionally, Glodify.com provides templates and ideas like scavenger hunts, limited edition products, and anti-black Friday deals to aid merchants in their marketing efforts.
Building Glodify.com and Future Plans
The development of Glodify.com started two years ago, and Mark Allard invested approximately $200,000 in engineering and design. The agency, Walter Interactive, currently funds Glodify.com, which has its own cap table with Mark owning 75% and his co-founder owning 25%. While waiting for the Shopify app approval, Glodify.com is offering the platform for free to its 150 users. Once pricing is launched, Glodify.com plans to charge $100 per month per store. The company aims to provide a user-friendly interface, attach data to provided solutions, and ultimately become the leading marketing planning tool for Shopify merchants.