

TH+ Beyond Business: Six Esoteric, Creative Tactics to Increase Your Failure Tolerance
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* The New Age Playbook for Spellbinding, Can’t-Stop-Reading Copy — a 35-page downloadable workbook to take your writing from blah to bingeable
This week we're diving deep into failure tolerance and going beyond the basic entrepreneurial "learn to handle rejection in sales!" version (though yes yes yes, obviously, send the scary email, make the ask, stop passive-aggressively hoping someone will discover your genius on Instagram).
We're talking about practicing increasing failure tolerance from a more creative, esoteric perspective. And why-oh-why would we want to do that? Well, increasing your failure tolerance is a type of nervous system practice.
It's not about becoming fearless or turning into some kind of risk-taking maniac. It's about expanding your capacity to hold discomfort, which literally makes you stickier to the things you want.
When you can handle the sensation of uncertainty, rejection, looking foolish, or being misunderstood, you stop unconsciously sabotaging yourself. You stop repelling opportunities because you're afraid of what might happen if you actually get what you want.
Because here's the thing: If you say you want to have $100k in your bank account, but your nervous system can't handle seeing $10k in your portfolio without completely freaking out, guess what you're going to unconsciously do everything in your power to avoid? Exactly.
This is somatic work disguised as creative practice. Every time you stretch your tolerance for the uncomfortable, you're teaching your nervous system that these sensations aren't actually life-threatening. That you can survive looking stupid. That failure isn't death — it's just information, it's just a turn, it's just another step in the ongoing experiment of being human.
With that, I wanted to give you some practical ways to flex your failure tolerance in ways that extend beyond traditional business. So, let’s get to it!