
 Fintech Brainfood Brex Co-CEO How Being Vertically Integrated Unlocks Global Scale
 May 29, 2024 
 Discover how Brex revolutionized the corporate card market, offering a seamless experience without personal guarantees. Dive into their journey from serving startups to becoming a finance operating system for digital companies, with insights on risk management, evolving customer needs, and the immigrant founders' entrepreneurial journey. 
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Pedro Franceschi's Startup Journey
- Pedro Franceschi shares his journey from Brazil hacker to fintech entrepreneur.
 - He co-founded Brex after pivoting from a VR idea during Y Combinator in 2017.
 
Vertical Integration Powers Brex
- Brex’s core strength comes from building its financial infrastructure vertically integrated from scratch.
 - This control enables real-time onboarding and card issuance that competitors initially lacked.
 
Apple-Style Integration Advantage
- Brex builds an "Apple-like" vertically integrated platform rather than a modular vendor assembly.
 - Owning the full stack allows superior global spend management and software innovation.
 
