My First Million How to get rich with stocks (without math, charts or models)
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Dec 22, 2025 
Chris Camillo, an observational investor and founder of Ticker Tags, shares his incredible journey of turning $20K into $60M through social-arbitrage investing. He dives into the concept of observational investing, highlighting how he identifies market opportunities using social data rather than traditional charts. From garage sale hustles to leveraging Google Trends for big bets, he reveals unique strategies like predicting demand shifts based on TikTok comments. Chris emphasizes the importance of expanding the investor class to bridge the wealth gap.
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Trade Information, Not Valuation
- Observational investing trades information asymmetry rather than valuations or technicals.
- Enter when few know a fact and exit when the market discovers it.
Find Change, Then Map To Companies
- Focus on changes (consumer, culture, weather, tech) that shift company outcomes.
- Surface that change early and connect it to a publicly traded company for a trade idea.
From Garage Sales To Shorting Snapple
- As a teen Chris shorted Snapple after seeing retailers reduce its shelf space at his local 7‑Eleven.
- He tripled his $300 because Snapple reported inventory issues and missed earnings.