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Alison and Jason Jakowski (Odin CrossFit) discuss how they grew their gym to over 400 members and a $1 million run rate by offering only CrossFit group classes, highlighting the importance of strong core values, maintaining community, and developing a professional coaching staff. --
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0:00 - Introduction
0:39 - Starting Affiliate University and GSD Team
1:54 - Early Success at Odin CrossFit
2:42 - Growing to 400 Members with Pure CrossFit
3:09 - The Decision to Buy Odin CrossFit
5:01 - Overcoming Challenges to Build Gym Culture
6:13 - The Balance of Qualitative and Quantitative
Leadership
8:53 - Doubling Down on Affiliate University Principles
10:12 - Implementing Changes from Affiliate University
12:22 - The Importance of PushPress Software for Gym
Success
13:46 - Achieving a $1 Million Run Rate
15:00 - Odin CrossFit's Historic Building and Downtown
Location
17:40 - Leaving a Day Job for Full-Time Gym Ownership
20:31 - Maintaining Community at a Large Gym
24:00 - Core Values: Humble, Healthy, Happy
29:02 - Coaching Gym Owners: Insights from Affiliate
University
31:05 - What $1 Million in Revenue Means for Odin CrossFit
34:00 - Developing a Team and Integrating Coaches at Odin