743. Scaling to $1 Million with Just Group Classes | Odin CrossFit

Alison and Jason Jakowski (Odin CrossFit) discuss how they grew their gym to over 400 members and a $1 million run rate by offering only CrossFit group classes, highlighting the importance of strong core values, maintaining community, and developing a professional coaching staff. --

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0:00 - Introduction

0:39 - Starting Affiliate University and GSD Team

1:54 - Early Success at Odin CrossFit

2:42 - Growing to 400 Members with Pure CrossFit

3:09 - The Decision to Buy Odin CrossFit

5:01 - Overcoming Challenges to Build Gym Culture

6:13 - The Balance of Qualitative and Quantitative

Leadership

8:53 - Doubling Down on Affiliate University Principles

10:12 - Implementing Changes from Affiliate University

12:22 - The Importance of PushPress Software for Gym

Success

13:46 - Achieving a $1 Million Run Rate

15:00 - Odin CrossFit's Historic Building and Downtown

Location

17:40 - Leaving a Day Job for Full-Time Gym Ownership

20:31 - Maintaining Community at a Large Gym

24:00 - Core Values: Humble, Healthy, Happy

29:02 - Coaching Gym Owners: Insights from Affiliate

University

31:05 - What $1 Million in Revenue Means for Odin CrossFit

34:00 - Developing a Team and Integrating Coaches at Odin