The Shift from Information to Attention

Information in today's era is viewed as abundant and easily replicable, underscoring a key insight that the true resource people are competing for is attention. This observation originates from economist Herb Simon, who highlighted that as information proliferates, it draws upon our finite attention, creating strain. In an economy rich with information, the struggle becomes one for capturing and maintaining attention rather than simply amassing data. This fundamental shift leads to the realization that we are now entrenched in an age defined not by information but by the need for attention.