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Capitalism.com with Ryan Daniel Moran
From 0 To $200 Million On Amazon: The 9-Figure Playbook w/ Logan Chierotti
Apr 29, 2024
Entrepreneur Logan Chierotti discusses growing Physician's Choice to $200M with a few products. Topics include hiring the right people, doubling down, personal growth, and focusing on core products for business success. Learn about optimizing metrics, balancing work life, supplement branding strategies, and building a multi-million dollar business.
42:28
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Quick takeaways
- Focus on few core products for deep market penetration, rather than spreading wide.
- Hiring talented professionals can transform business operations for structured growth and strategic success.
Deep dives
Logan Corrode's Journey to Building a Nine-Figure Brand
Logan Corrode shared his journey of creating a $200 million a year supplement company called Physicians Choice mostly through Amazon. Starting as an attendee at the capitalism conference, he went from losing a million dollars in the first year to establishing a profitable business strategy. His success mantra focused on few core products and deep market penetration rather than spreading wide. Logan emphasized the simplicity of focusing on core SKUs and ensuring substantial investments in those specific products for long-term growth.
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